
Zoom-Zoom magazine introduces articles that describe the exhilaration of driving a Mazda vehicle and the active lifestyle that many Mazda owners lead. The magazine covers a wide range of topics to bring the spirit of the Mazda brand closer to readers, with some content on Mazda products and news along with stories about Mazda’s people. Each issue has a section with several pages dedicated to pictures of Zoom-Zoom moments which are submitted by owners. Zoom-Zoom magazine is published three times per year and is aimed at facilitating a deeper connection between Mazda and its customers.
Approximately 50 percent of the magazine’s content will be shared globally, with additional local content incorporated into the magazine tailored to each market. The first issue has a special feature on the 40th anniversary of the rotary engine and, in addition to the shared articles from around the world, the Japan edition has an interview with Hiroshi Tamaki, a celebrity who endorses the new Mazda Demio (Mazda2 in overseas markets). Market-specific content for each country includes a look at racing at the Mazda Laguna Seca raceway in the U.S. edition, and an inspiring article in the UK edition which covers the flight of a microlight aircraft from London, England to Sydney, Australia.

Mazda plans to increase the number of countries in which it publishes Zoom-Zoom magazine to strengthen its engagement with more and more of its customers. Going forward, the Hiroshima-based company will continue to develop programs and accessories that enhance the exhilaration of driving and engineer lasting impressions with Mazda fans worldwide.